The DMO Group, proprietors of the Isola dei Tesori, BeautyStar and CAD brands, chose Cefla Shopfitting for the fitting out of the Caddy’s pharmacy and perfumery in Solaro, a municipality in the metropolitan area of Milan, after the profitable collaboration created in 2016 for the Pet brand Isola dei Tesori.
The Caddy’s brand, the Group’s core business, which operates in over 140 sales outlets in Central and Northern Italy, has a proven format to which Cefla adapted its modular solutions with great flexibility, using System25 shelving in a Classic configuration, with lacquered wood rear panels to make the space more welcoming and warm. For the health and wellness section, which has particular importance, high quality custom-built furniture was made, with coloured lacquered wood support structures, to highlight the various product areas.
